It is Sunday story time so let me tell you about two athletes. Same training. Same total carbs. Same 24-hour glycogen levels. One of them performs 30% worse the next day. Can you guess why? This is where the ultra hardcore science only crowd -who rarely ever train a single person = break out the pubmed studies and declare from the mountain" “Total daily intake of carbs is all that matters.” ...but is that still true today? Grab your propeller head and hold your glute max with both hands as we...
2 days ago • 3 min read
Yesterday we talked about the VO₂ max overreaction, if you missed it go HERE. Because several of you asked smart questions via email, I wanted to do a follow up FAQ as a bonus for you. “Do I use Morpheus for MET training?” No. I like it. Joel’s a great dude and long-time friend. But I write my own cardio programming. Always have. For grip?Adam Glass coaches me. Yes, coaches should have coaches. “How has training changed as you’ve aged?” Less drama. More precision. When I was younger, I...
5 days ago • 1 min read
The Overreaction to VO₂ Max Is Coming. Here’s What Coaches Need to Know. You can feel it, can’t you? The swing of the pendulum. First it was: 10,000 steps. Then HRV. Then cold plunges. Then everyone discovered VO₂ max and suddenly your aerobic capacity became your moral worth. And now the backlash is here. Eric Topol — in a widely circulated post on his Ground Truths Substack wrote an article entitled The Flawed VO2 Max Craze — steps into the arena the premise: “Hold on. Most of the mortality...
7 days ago • 7 min read
In this episode of the Flex Diet Podcast, I sit down with Denmark-based coach and hybrid athlete Andreas Stobberup to talk about bridging serious strength training with high-level endurance performance. Andreas shares his journey from peaking around 250 lbs with a 405 bench and 600+ squat to dropping to 205 and completing a full Ironman in 9:52—while continuing to coach athletes across disciplines. We discuss the reality gap between amateur and elite performance, how influencer culture often...
8 days ago • 2 min read
Greetings from Revelstoke, Canada, eh, where it is snowing now, wahooo! Here's what went down this week. Newsletters: Thank you and check this out: HRV can be one of the most powerful tools you use—or the most misleading—and I break down how to interpret it correctly in the podcast linked inside. The Future of Coaching: The coaching industry is splitting in two, and if you want to stop reacting to HRV dips and start thinking in systems, grab the free Future of Coaching Summit link inside....
9 days ago • 1 min read
Hola from Revelstoke Canada, eh. The prediction is for mo' snow this Monday. Legs a little smoked. My buddy Trevor from Coach Catalyst just said he arrived so he is joining our crew for some food and to chat about coaching of course. Our discussions are not typical as we rarely chat about workouts or macros, but instead actual coaching. And it hit me:The industry is quietly splitting in two.On one side?Coaches who understand systems.Physiology.Cost.Leverage.On the other?Coaches refreshing...
10 days ago • 1 min read
In this episode of the Flex Diet Podcast, I sit down with my good buddy Vince Maltz, a high-performance mindset coach who works with NHL players, Division I athletes, and elite performers. We dig into what “mindset training” actually looks like in real life, beyond the clichés, and why it’s inseparable from physiology, recovery, and nervous system regulation. We also get into the modern performance environment: fake expertise, too many voices in the kitchen, and why big organizations adapt...
12 days ago • 1 min read
The Flex Diet Cert closed down last night, and a huge thank you to everyone who enrolled. Wahoo! I'm super stoked for you! I'll have an update next week on when the next Flex Diet Cert opens and the upcoming Phys Flex Cert, too. Today, I wanted to share my guest appearance on the How to Hyperbaric Podcast with Dr. Masha, where we discussed Heart Rate Variability (HRV). Not the hype version.The practical version. If you’re using an Oura Ring, WHOOP, Garmin, Apple Watch — or working with...
14 days ago • 1 min read
This is it, Brosefus, Enrollment of the FDC closes at midnight PST tonight. No extensions. No "surprise, we kept it open." No fake urgency. No “oh, our website crashed from all of the traffic so it is open for 7 more days” BS. When it closes, it closes. The next enrollment window is months away. If you've been on the fence all week, here's what it comes down to: Do you want a system, or do you want to keep guessing? Because at some point, guessing stops being sustainable. Your clients get...
15 days ago • 1 min read